Jan Bosch
Based on our research, we’ve developed a four-dimensional model for the digital transformation in the software-intensive embedded systems industry. In the last two posts, we explored the business model and product upgrade dimensions. This post is concerned with the data exploitation dimension. As shown in the figure, the first step in most companies is focused … Read more
In last week’s post, I mentioned our framework describing the transformation that companies go through when going digital. I also discussed one of its four dimensions – the business model dimension. In this post, the focus is on the product upgrade dimension. As shown in the figure, we’ve identified five steps or phases in the … Read more
Over the last months (actually, more like years), we’ve studied the digital transformation of several companies in the Software Center. Professor Helena Holmström Olsson and I developed a model to illustrate how they actually transition from their legacy business rooted in atoms to a digital business based on bits (see the figure). It has four … Read more
This week, I had an interesting discussion about data with the CEO of one of the startups I work with. The challenge is that many companies are collecting vast amounts of data, storing it and then leaving it as an unused asset. It surprises me that so many companies are maintaining such amazingly large data … Read more
