Why your strategy fails

During the last weeks, I’ve experienced multiple situations where an organization (industrial or academic) simply doesn’t have a business strategy or a strategy concerning a key area for their business. When probed and questioned on the strategy, I’ve observed at least three types of responses. First, leaders in the company say that there is a … Read moreWhy your strategy fails

How to generate data for machine learning

In recent columns, I’ve been sharing my view on the quality of the data that many companies have in their data warehouses, lakes or swamps. In my experience, most of the data that companies have stored so carefully is useless and will never generate any value for the company. The data that actually is potentially … Read moreHow to generate data for machine learning

AI is NOT big data analytics

During the big data era, one of the key tenets of successfully realizing your big data strategy was to create a central data warehouse or data lake where all data was stored. The data analysts could then run their analyses to their hearts’ content and find relevant correlations, outliers, predictive patterns and the like. In … Read moreAI is NOT big data analytics

The game plan for 2020

In reinforcement learning (a field within AI), algorithms need to learn about an unexplored space. These algorithms need to balance exploration (learning about new options and possibilities) with exploitation (using the acquired knowledge to generate a good outcome). The general rule of thumb is that the less is known about the problem domain, the more … Read moreThe game plan for 2020

So, you’re an expert?

This week, I gave a talk at a company that’s starting with data-driven practices and A/B experimentation specifically. My talk was concerned with the enablers required for this, such as continuous deployment (or DevOps), the specific ways in which organizations can apply data-driven practices and A/B testing and the importance of value modeling so that … Read moreSo, you’re an expert?

Why you’re a product + service business

Before digitalization became a thing, the industry was divided into two types of businesses: those that sell products and those that provide services. Those that sell products have a transactional relationship with their customers, mostly consisting of selling one of their products. The service businesses tend to have a more continuous relationship with their customers … Read moreWhy you’re a product + service business

Get your data out of the gray zone

Last week, I wrote about the different types of use for data that we have available. That led to discussions with various people and I realized that there’s a problem around data that’s very typical in companies that have their roots in embedded systems or mechanical engineering: it’s actually unclear who owns the data from … Read moreGet your data out of the gray zone