Rule 2: Focus on outcomes

Humans are habit-driven creatures. Some research suggests that up to 95 percent of the day, the average human is purely on auto-pilot, executing according to the habits that have been built up over the years. Habits have many advantages, including not needing willpower to execute them, but of course, there are risks. The primary risk … Read more

Rule 1: Clarify your purpose

One of the wonderful aspects of western society is that if you’re willing to work and have acquired a decent set of relevant skills, you can always find a way to make a living. I’m sure that there are exceptions, but I believe that, by and large, this actually is the case for many of … Read more

Your money isn’t real

Last week, my spaceship got destroyed, I read about NFTs and I pondered about bitcoin. Allow me to explain how this is all related. As I mentioned in an earlier post, occasionally I play Eve Online, an open world set in space. The most valuable areas in the game in terms of resources and loot … Read more

What it means to have a platform

Recently, I participated in a discussion set in the automotive realm. At some point, the conversation turned to platforms. After a while, I realized that there were several definitions of platform getting mixed up. Having worked with platforms since the 1990s, it has been really interesting for me to see how the very notion of … Read more

Culture versus strategy

Recently, in one of the company boards that I’m part of, we approved the new product strategy. This strategy is quite a deviation from the previous one in that we balance much more between investing in the current, main product, which used to get virtually all investment earlier, and new product initiatives to serve adjacent … Read more

Prepare for the worst

Recently, the Netherlands experienced some inclement weather including snowfall and strong winds. Interestingly, the entire country shut down with trains not running, highways closed off and recommendations of staying at home. It led to a bit of hilarity in our Swedish household as we experience this kind of weather regularly during the winter months and … Read more

Activity isn’t the same as progress

Occasionally, I enjoy playing computer games and during the Christmas break, I spent some time in Eve Online. It’s an open-world game, set in space, where you’re free to do any activity that you like. As I was spending time in this game, I realized something interesting: the return in terms of in-game currency that … Read more

Make happy customers

Last week, I gave a presentation to a company that’s in the midst of a strategy revamp. I always admire leadership teams that take on the incredibly difficult challenge of taking a step back and reviewing how the organization is operating right now and what change in direction is required to achieve future success. As … Read more

Continuous dialog

During the Christmas break, I read several books including “Sense & respond” by Jeff Gothelf and Josh Seiden. The authors frame the difference between traditional and digital companies in terms of the absence or presence, respectively, of a continuous dialog with the market and the customers. Of course, traditional companies interact with the market and … Read more