The AI-driven company: introduction

With new breakthrough models being announced all the time and hundreds of billions invested, the hype around artificial intelligence seems to keep going much longer than any other major technology I’ve experienced in my lifetime. The promise (and to some extent the threat) of AI is that it will provide new levels of automation and … Read more

10 outdated distinctions: conclusion

One of the facts of human cognition that never ceases to amaze me is that we seem to ignore more than 99.9 percent of all information that reaches us through our senses. Consciously, that is, as at least some of it is used by the unconscious parts of our brain. This means that our brain … Read more

Outdated distinction: business model vs product

Over the decades that I’ve worked with companies, I’ve seen many, many examples of sales versus engineering. These two functions are frequently at odds with each other for a variety of reasons. In companies that are mostly technology-driven, senior management often comes out of R&D and is frustrated with the sales organization being unable to … Read more

Outdated distinction: platform vs product

Few words get as much attention and excitement in the software-intensive systems industry as “platform.” One of the reasons is that it has several, quite distinct meanings that often are ignored or forgotten in the process. Everyone supports “the platform initiative” while failing to understand that we mean different things. In my view, there are … Read more