Software Ecosystems: Implications for Strategy, Business Model and Architecture
Software ecosystems are the logical destination for any successful software product or software product line. Once an organization has established a a product or product line with a significant number of customers, there will be more requests from customers for functionality than what the organization can build itself. Also, independent solution providers and third party developers will increasingly ask for access to the platform in order to build customer (segment) specific solutions on top of the products and platform. A successful software ecosystem provides an incredibly powerful, valuable and durable competitive advantage to the platform company and an effective way for third party developers to focus their energy on the most differentiating functionality. This presentation provides the participants with an understanding of the forces leading to the creation of a software ecosystem, a theoretical framework and taxonomy of software ecosystems, guidelines on how to initiate a software ecosystem, several industrial examples and cases and exercises to apply the principles to a specific case.
Length: 45 – 90 minutes
Related services Follow-up workshop and 2-day course available